own branded tablet hardware next week. Why the change in tactics? Google and Microsoft hope to replicate Apple's successful iPad strategy of controlling every aspect of the product.
Thursday, June 21, 2012
Google, Microsoft Tablets Portend New Ecosystem Strategy
Google is expected to follow Microsoft's lead and announce its
own branded tablet hardware next week. Why the change in tactics? Google and Microsoft hope to replicate Apple's successful iPad strategy of controlling every aspect of the product.
own branded tablet hardware next week. Why the change in tactics? Google and Microsoft hope to replicate Apple's successful iPad strategy of controlling every aspect of the product.
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